"The Unica Partner Program enables ourpartners to maximize their customers' satisfaction and success. It offersthe benefits that partners like Covalent Marketing need in order tofurther grow their business in the enterprise marketing managementmarket."About Covalent MarketingCovalent Marketing is an EMM consultancy servicing Fortune 100 toMid-Market clients nationwide. Founded with the belief that buildingbetter, stronger relationships with your customers come from combiningmarketing with technology, Covalent Marketing's range of services spanfrom marketing strategy to EMM software tool evaluations all the way thrularge Campaign Management and Marketing Resource Managementimplementations and support.Covalent Marketing is headquartered in Denver, Colorado. For moreinformation, visit us at: Unica CorporationUnica Corporation (NASDAQ: UNCA) is a leading global provider ofenterprise marketing management (EMM) software and services. The mostcomprehensive EMM suite on the market today, Unica's Affinium(R) softwarestreamlines the entire marketing process from analysis and planning toproject management, execution and measurement. More than 800 companiesworldwide depend on Unica for their enterprise marketing managementsolution.Unica is headquartered in Waltham, Massachusetts with offices around theglobe. For more information, visit more information, contact:Ryan KosanicCovalent Copyright 2009, Market Wire, All rights reserved.-0-.
BOSTON, MA, May 06 (MARKET WIRE) -- Aberdeen Group, a Harte-Hanks Company (NYSE: HHS) announced today thatits 3rd annual Product Innovation Executive (PIE) Summit once again was asuccessful intimate event where executives from the product developmentcommunity came together to meet and exchange ideas on strategies andinitiatives. A seriesof executive-level presentations delivered explosive presentations ontopics such as:--2010: Competing Through Innovation Today and Beyond--Developing the First Hybrid Powertrain: Innovation Management inPractice--Defining Success through Mission Innovation--Innovation in a Commodity Industry: Online Banking and the Customer--Creating and Managing the Product Development Process--Accelerating Technology Growth: A Model for Open InnovationView the full Product Innovation Executive Summit Agenda.One of the conference participants had this to say about this uniqueconference: "The Product Innovation Summit was an impressive gathering ofinnovation executives and leaders. The open sharing of ideas andexperiences led to very practical recommendations for improving theefficiency of innovation initiatives in diverse markets. Thanks Aberdeen!"- Scott Claflin, Director, Power Innovations, Pratt & Whitney RocketdyneFor a complete list of the summit presenters, visit the PIE SummitSpeakers Page. Some of the summit presenters included:--Alan Letton, Chief Science Officer, Sealy Inc.--Tom Stover, VP, Technology, Eaton Corporation--Lee Silvestre, VP, Mission Innovation, Raytheon Integrated DefenseSystems--Doug Powell, SVP, Treasury Services, Wachovia Corporation--Keith Ten Brook, Former VP, Service Delivery Platform, MotorolaDuring the proceedings, Aberdeen announced the 2009 Achievement AwardWinners that were derived from Aberdeen's research over the past 12months. Winners included:--Northrop Grumman - Winner of the Innovation in Technology Award--Motorola - Winner of the Performance Excellence Award--Black & Decker - Winner of the Process Excellence Award--Goodrich Corporation - Winner of the Business Evolution Award--Pitney Bowes MapInfo - Winner of the Executive Stewardship AwardClickhere for a complete list of the award winners, descriptions andstatements from the winners.Post PIE Summit Webinar:A summary of the PIE Summit proceedings, which will include the keyfindings from the onsite research conducted at the conference, will bepresented on Tuesday May 26, 2009 10am PDT/ 1pm EDT. To register visit: number: 3666391 Passcode: 3901609Summit SponsorsAberdeen acknowledges and appreciates the support of the 2009 PIE Summitsponsoring companies: Siemens, Invention Machine and PTC.For more information, visit: Aberdeen Group, a Harte-Hanks CompanyAberdeen provides fact-based research and market intelligence thatdelivers demonstrable results.
Having queried more than 30,000 companiesin the past two years, Aberdeen is positioned to educate users to action:driving market awareness, creating demand, enabling sales, and deliveringmeaningful return-on-investment analysis. As the trusted advisor to theglobal technology markets, corporations turn to Aberdeen Group forinsights that drive decisions. As a Harte-Hanks Company, Aberdeen plays akey role of putting content in context for the global direct and targetedmarketing company. Aberdeen's analytical and independent view of the"customer optimization" process of Harte-Hanks (Information - Opportunity- Insight - Engagement - Interaction) extends the client value andaccentuates the strategic role Harte-Hanks brings to the market. Foradditional information, visit Aberdeen or call (617) 723-7890, or tolearn more about Harte-Hanks, call (800) 456-9748.Copyright 2009 Aberdeen Group, Inc., a Harte-Hanks Company451 D Street, Suite 710Boston, Massachusetts 02210-1928Telephone: (617) 854-5200Fax: (617) 723-7897 Contact:Chad JacksonAberdeen Harte-Hanks(512) Copyright 2009, Market Wire, All rights reserved.-0-. BOSTON, MA, May 06 (MARKET WIRE) -- In their latest research on Employer Branding, titled "Employer Branding:How to Grow, Measure and Manage Your Company's Perception," AberdeenGroup, a Harte-Hanks Company (NYSE: HHS), found organizations with aformal employer branding strategy in place are more than twice as likelyas those who don't to show a reduction in recruitment costs.